Photobooth Academy

 

Salsa Pro subscribers get exclusive access to a collection of over 100 specialized business education videos created just for you, including helpful resources.

Learn about what’s include and how to access them.

 


Explainer

What is Photobooth Academy?

 

Photobooth Academy is an expansive educational series of instructional videos on how to build a website, book clients, manage finances, set up events with Salsa, and so much more.

Click the video to watch a preview.

Photobooth Academy is included with a Salsa Pro subscription and is available during the 30-day trial so you can explore the Academy while trying out Salsa.

The series is broken up into three main categories: before, during, and after an event, with multiple chapters each with its own sections.

Some videos include valuable resources like free marketing materials, sample hiring ads, and links to additional education.


How To

Access Photobooth Academy

 

Photobooth Academy can be accessed from any device while signed into the Salsa Web App.

To access Photobooth Academy:

  1. Log in to the Salsa Web App

  2. Click Academy

  3. Click on a chapter to expand the view

  4. Click and select a section to start viewing


What To Know

Video Resources

 

Some videos will include additional resources either referenced in the video or links to supplemental educational material.

To view the available resources, simply click Resources under the video player.


Series Overview

Before An Event

 

Getting Start

  • Introduction

  • Brand Identity

  • Finding Your Niche

  • Book Before You Buy

Adding to an Existing Event Business

  • The Economics of a Photo Booth

  • Should I Build a Separate Brand

  • How to Book Clients

How to Build An Effective Website

  • Introduction

  • 3 Questions Your Website Must Answer

  • Mobile First

  • De-Risk

  • Feature vs. Benefit

  • Function Over Form

  • The About Us Page

  • The Contact Us Page

  • Pricing

  • Full Critique

  • SEO

Business Cards

  • Introduction

  • Impressions

  • Alternative Options

Pricing

  • Introduction

  • Pricing Calculator

  • Packages

Insurance

  • Introduction

  • Why You Need It

  • Types of Coverage

Accounting

  • Introduction

  • Setting Up Your Business

  • Setting Up Your Business Bank Account

  • Point of Sale and Merchant Processors

  • Understanding Your Financial Statements

  • Employee or Contractor?

  • Budgeting

  • Getting Organized

  • Balance Sheet

  • Cash Flow Statement

  • How Often Should I Look at My Financial Reports

Working With Payment System, Invoices, and Retainers

  • Introduction

  • What Forms of Payment Should You Take

  • How to Handle Invoices

  • How to Handle Retainers

Community Over Competition

  • Introduction

  • Why It’s Important

  • How to Reach Out

  • What to Do When People Suck

Client Questionnaires

  • Client Questionnaires

Holiday Bookings

  • Holiday Bookings

Booking Wedding Clients

  • Introduction

  • Referrals

  • Reviews and Branding

How to Get Corporate Clients

  • Introduction

  • Why They’re Different

  • The Proposal

Do Free Events to Promote Your Business

  • Introduction

  • Direct and Indirect Customers

  • Building Trust with Wedding Planners

White Labeling

  • Introduction

  • What is White Labeling?

  • Responsibilities & Pricing

  • Contracts

  • Expansion & Community

Creating Marketing Material With Your Phone

  • Introduction

  • Camera Best Practices

  • What You Should Be Shooting

  • How to Style Your Images

Administration and Using CRM Tools

  • Administration and Using CRM Tools

Hiring and Training Attendants

  • Introduction

  • Create an Employee Manual

  • Create a Job Description

  • The Interview Process

  • The Training Process

What to Pack in Your Backup Kit

  • What to Pack in Your Backup Kit

Editing Templates and Overlays in Photoshop

  • Introduction

  • Edit a Salsa Overlay

Salsa

  • Introduction

  • Event Interface

  • LED Ring

  • Live Gallery

  • Surveys

  • Capture Modes

  • Filters

  • Overlays

  • Green Screen

  • Sharing

  • Disclaimer

  • LED Pairing

  • Transferring Assets

  • Outro

How to Close Sales Over the Phone

  • Introduction

  • Tips 1-5

  • Mock Calls 1-7

  • Conclusion

Instagram Marketing

  • Introduction

  • Setting Up Your Goals

  • Your Profile

  • Story Highlights

  • Feeds & Stories

  • Conclusion

Creating Recurring Revenue from Live Galleries

  • Creating Recurring Revenue from Live Galleries


Series Overview

During An Event

 

Etiquette

  • Introduction

  • What to Wear

  • Do’s and Don’ts

Setting Up Your Booth

  • Setting Up Your Booth


Series Overview

After An Event

 

Following Up

  • Following up after an Event for Reviews


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